Archive for the ‘Certified Sports Event Executive (CSEE)’ Category

CSEE Program Redesign – Video Blog

January 25, 2016

Have questions about the new CSEE program? Want to learn more about the first online CSEE course? Curious how the new program will affect your previous credits? Take a few minutes and watch this video blog where Don Schumacher, CSEE, Executive Director, NASC answers all your questions and more! If you still have questions after watching this video, let us know by emailing Info@SportsCommissions.org.

Instructions for Registering for CSEE Online Course

January 21, 2016

Registration for our very first online CSEE course, Strategic Planning for Successful Sport Tourism, will open on Monday, January 18. This course is Core Course 1 as outlined in the CSEE Program Redesign document and is the first of three mandatory courses required for certification for those who enroll in CSEE from this point forward.  The course is open to ALL members enrolled in CSEE.

Registration will remain open until Noon ET on Friday, February 5.

To register, go to your My Account Members section of the NASC web site.

Click on Register for Events.

Click on Online CSEE Course(s).

All new students registering for a CSEE course for the first time will be provided with a copy of the NASC Whitepaper “Report on the Sport Tourism Industry.” This paper must be completed to get full benefit of the first course taken.

An orientation session will be required before taking your first course. After the close of registration each participant will be provided with a student ID and instructions on how to access Ohio University’s web site. It will take 10 days to process the student list and assign these numbers.

On February 15 the Orientation Course will open. It will lead you through what you need to know about using Blackboard, the online system that will be used for every course.

Each registered student will have seven days in which to log on, take the orientation course and be ready for the opening of our first core course on February 22.

This course will remain open until Friday, April 1. It will close at that time and all students will need to complete the course by then or lose credit and the course registration fee.

Timeline:

January 18 – Registration for Core Course 1 opens

February 5 – Registration closes

February 15 – Orientation course opens

February 22 – Orientation closes and Core Course 1 Opens

April 1 – Core Course 1 Closes. All students must complete course work by that time

Contact
Direct any questions to Don Schumacher, CSEE, Executive Director at Don@SportsCommissions.org.

CSEE Program Redesign

January 4, 2016

As CSEE Program participants are aware, the NASC conducted a complete review and restructuring of the course of study. A number of changes are being implemented, including: 

  • Our first online course, ready by February 2016.
  •  A commitment to at least one new online course every year with a target of two.
  • Moving to a credit system; this will allow different numbers of credits for a variety of learning events.
  • Establishment of a higher level of certification by early 2017.
  • Establishment of a partnership with Ohio University to provide expertise in online learning and reviews of each live learning session.

We are excited about this restructuring and the resulting more focused program leading to certification.

For more information about the CSEE program, please visit our website.

Don Schumacher, CSEE
Executive Director
National Association of Sports Commissions

Off-season planning for the 2016 NASC Sports Event Symposium

December 15, 2015

It’s the season of lists. Holiday shopping, wish lists, parties, and making sure you end up on the “nice” list. In the spirit of lists, here’s your NASC 2016 Sports Event Symposium “TO DO” list. Right now is the best time to do your off-season prep, get organized, take care of the logistics, and position yourself to rock it in the new year. Grand Rapids, here we come.

(1) Get registered! You have to be there April 3-7, 2016 to take advantage of this direct selling, education, networking opportunity. It only takes a few clicks. Don’t forget the add-ons and let NASC know if this is your first Symposium. See? Easy.

(2) Make your hotel reservation. You have two choices in Grand Rapids, The Amway Grand Plaza Hotel or the JW Marriott Grand Rapids. You can’t go wrong with either property. Both have plenty of amenities and are convenient to the action at DeVos Place Convention Center. (Room blocks will sell out, so don’t delay on this one. Don’t say I didn’t warn you.)

(3) Book your flight/make travels plans. Local airport is GRR with plenty of lift — 6 airlines and 22 major market direct flights. Or, if you feel the need to road trip, Grand Rapids is easy to get to. Our NASC staff made the trek via car last summer from Cincinnati in under six hours with no speeding tickets (I think).

(4) Update your member profile. This is a good idea any time of the year, but especially when your potential partners are looking for you in prep for the Symposium. Logon to the NASC website and search for yourself in the member directory.  Make sure your POC is current and your message is relevant to your goals for your meetings this spring. It’s the NASC version of Googling yourself.

(5) Ok, now for additional cool stuff. The NASC Member Awards program is great way to recognize those in our industry that deserve our praise. Learn more here.

There are also opportunities to do good work and leave a mark on the local community while in Grand Rapids. Watch for details on the Sports Legacy Fund Community Service Project and get involved by joining your fellow colleagues at a local park clean up. We’d love to see everyone ready with sleeves rolled up. Don’t fret about the weather, no one froze last year! The Sports Legacy Fund silent auction and raffle will benefit the Mary Free Bed Wheelchair and Adaptive Sports Wheelchair Tennis Program. This organization assists hundreds of children and adults participate in a variety of organized team sports. Details on donating can be found here. Please, please bring your raffle ticket CA$H and your credit card with the highest limit.

(6) Get your clients to Grand Rapids. Are your current partners NASC members? Wouldn’t it be awesome to see them at the Symposium?  Why not personally invite them to join the association and meet you there. If you need membership info or would like a member of the Membership Committee to contact them, just say the word.

There you have it. Include this list with all the others. Check these items off now to be ready when the Symposium season arrives. See you in Grand Rapids. Ready…..Go!

Janna Clark, CSEE
Elizabethtown Sports Park
NASC Board of Directors
NASC Mentoring Committee

Phil Keoghan, Host/Co-Executive Producer of The Amazing Race, to Share His N.O.W. Philosophy to CSEE and Market Segment Meeting Participants

September 10, 2015

The NASC is finalizing the plans for the Fall 2015 CSEE Module and Market Segment Meetings, scheduled for September 29-30 at the Antler’s Hilton in Colorado Springs, CO.

KeoghanPhil2014Part of this final preparation involved having a telephone conversation with our keynote presenter, Phil Keoghan, Host/Co-Executive Producer of Jerry Bruckheimer’s Emmy Award-Winning television show, The Amazing Race and author of No Opportunity Wasted.

When the NASC approached Phil about speaking at the fall meeting, we indicated to him that the membership would enjoy his perspective on event/operational components in his role as Co-Executive Producer of The Amazing Race.  In many ways, the television show can be compared to events our members host and own. Phil has experience working with local organizing committees, production teams, hospitality communities, travel and housing bureaus, and more.

It was clear during the planning call he understands and “gets” what our members do and is excited to bring his passion for thinking outside the box, using your imagination as your currency, and letting go of the handrails – all life philosophies he writes about in his book – to our meeting.

CSEE and Market Segment Meeting attendees should expect to be entertained, encouraged, and challenged by Phil’s message.  He is dedicated to continual learning and for people to look at what they do day after day in a new way.

If you have not yet registered, please click here.  If you need to book your room at Antler’s Hilton, please click here.  The cutoff for the room block has been extended to September 14.

For more information, contact Lori Gamble, Associate Executive Director, at Lori@SportsCommissions.org or 513.842.8309.

National Association of Sports Commissions Host Record Turnout at 2015 Symposium NASC Wraps Up Milwaukee Meeting with Record Attendance, New Board Leadership

May 5, 2015

MILWAUKEE (April 30, 2015) – The National Association of Sports Commissions (NASC), the governing body of the $8.96 billion sport tourism industry, celebrated record attendance at its 23rd annual symposium held here this week.

Some 945 sports tourism professionals, including 276 first-timers, attended the 23rd annual NASC Symposium to elect new NASC leadership, honor members with industry awards and participate in dozens of continuing education programs led by industry leadership.

“As the only non-profit industry association offering an annual meeting for serious-minded sports event professionals, we are thrilled with our record attendance this year in Milwaukee,” said Don Schumacher, CSEE, executive director of the NASC. “In future years, our members will have the opportunity to visit four great American cities in Grand Rapids, Sacramento, Minneapolis and San Diego as we host our annual Symposium in each city.”

Future Host Cities for 2016, 2017, 2018 and 2019 NASC Symposium

Future host cities and dates for the NASC Symposium include: The 24th annual NASC Symposium will be held April 3-7, 2016 in Grand Rapids, and the 25th annual NASC Symposium will be March 26-30, 2017 in Sacramento.

Additionally, the 26th annual NASC Symposium will be held April 22-26, 2018 in Minneapolis and the 27th annual NASC Symposium will be April 14-18, 2019 in San Diego.

NEW NASC Leadership Elected

New NASC board leadership was also announced, including Greg Ayers, CSEE, President & CEO, Discover Kalamazoo as the new chair of NASC.

Additional officers include: Ralph Morton, CSEE, Executive Director, Seattle Sports Commission,Vice Chair/Chair Elect; Mike Anderson, CSEE, Executive Director – Sports Tourism, Myrtle Beach Area Sports Alliance, Treasurer; Kindra Fry, CSEE, SMP, Vice President of Sales & Marketing, Bryan-College Station CVB, Secretary; and  Immediate Past Chair, Kevin Smith, CSEE, Director, St. Petersburg/Clearwater Sports Commission.

The slate of NASC directors includes: Board term expiring 2016: John Gibbons, CSEE, Executive Director, Rhode Island Sports Commission; Michael Price, CSEE, Executive Director, Greater Lansing Sports Authority; Janis Schmees Burke, CSEE, Executive Director, Harris County – Houston Sports Authority; and Matt Dunn, CSEE, Palm Coast and the Flagler Beaches, Vice President, Tourism Development.

Directors with Board terms expiring in 2017: Brian Hickey, CSEE, Director of Sports, Visit Tallahassee/ Tallahassee Sports Council; Janis Ross, Executive Director, Eugene, Cascades & Coast Sports; Benjamin Wilder, CSEE, Director, Savannah Sports Council; and Marc Zimmerman, CSEE, Sales & Events Manager, Central Florida’s Polk County Sports Marketing.

Directors with Board terms expiring in 2018: Janna Clark, Sports and Sales Director, Elizabethtown Sports Park; Kris Smith, CSEE, Sales Manager, Event Development, Detroit Sports; Roy Edmondson, CSEE, Anaheim Orange County Visitor & Convention Bureau; and Pete Harvey, Director of Sports Development, Buffalo Niagara Sports Commission.

Allied representatives with a board term expiring in 2016 include Mike Hill, CSEE, Senior Director, Sports Sales, Hilton Worldwide – Sports Sales and board term expiring in 2017: Steve Schell, Sports Strategic Sales Executive, Experient Sports.

Rights Holder representatives are, with a board term expiring in 2016: John David, CSEE, Chief Operating Officer, USA BMX, and board term expiring in 2017: Glen Schorr, Executive Director, Orienteering USA.

NASC Symposium Welcomes a Record Number of Rights Holders

Some 170 Rights Holders representing more than 100 organizations attended the NASC Symposium in Milwaukee to network with NASC members and Host Cities representatives. These organizations included: Amateur Athletic Union of the United States (AAU), EVP Pro Beach Volleyball Tour, LPGA Symetra Tour, National Congress of State Games, The Color Run, United States Olympic Committee, USA Boxing, and USA Gymnastics, to name a few.

NASC Members Raise Thousands for the Running Rebels Community Organization

Also, during the meeting the NASC Sports Legacy Fund raised $20,000 to benefit the Running Rebels Community Organization, a non-profit that offers youth programs that focus on education and recreational activities in Milwaukee, and their basketball fundamental program, which will expand the number of youth served and aide in the development of year-round programming

NASC Members Honored

Also presented this week were the Member Awards, signifying outstanding work in the field of sports tourism. The NASC also honored three industry professionals with awards. They include: Sports Tourism Executive of the Year: Don Staley, ‎Executive Director, Foley Sports Tourism Complex; Game Changer Award: Tammy Dunn, CSEE, Sports Marketing Manager, Snohomish County Sports Commission; and Sports Event Organizer of the Year: RB Thomas, Jr., Executive Director, International Senior Softball Association.

Organization Award Winners include:

  • Locally Created Event of the Year, population under 250,000: SPORTyler – Tyler Area Chamber of Commerce
  • Locally Created Event of the Year, population 250,000 and above: Greater Cleveland Sports Commission
  • Marketing Campaign of the Year, population under 250,000: Round Rock Convention and Visitors Bureau
  • Marketing Campaign of the Year, population 250,000 and above: Greensboro Area Convention and Visitors Bureau
  • Sports Tourism Organization of the Year, population under 250,000: Warren County Convention & Visitors Bureau
  • Sports Tourism Organization of the Year, population 250,000 and above: Greater Raleigh Sports Alliance
  • Sports Commission of the Year, population under 250,000: Rochester Amateur Sports Commission
  • Sports Commission of the Year, population 250,000 and above: Atlanta Sports Council

Certified Sports Event Executives Graduates Honored

The NASC this week also recognized its latest class of graduates in its Certified Sports Event Executive (CSEE) continuing education program. The Fall 2014 and Spring 2015 CSEE graduates include:

Richard Barrett, Wausau/Central Wisconsin Sports Authority
Stephonie Broughton, Twin Cities Gateway / National Sports Center
Amy Cardwell, Bowling Green Area Convention & Visitors Bureau
Janna Clark, Elizabethtown Sports Park
Sean Doherty, Charlotte Harbor Visitor and Convention Bureau
John Giantonio, Casper Sports Alliance
Tara Hamburger, Daytona Beach Area Convention & Visitors Bureau
Pete Harvey, Buffalo Niagara Sports Commission
Gen Howard, Louisville Convention & Visitors Bureau
Lisa Pacheco, Sports Williamsburg
Matt Robinette, Richmond Region Tourism
Domico Rodriguez, Rapid City Convention & Visitors Bureau
Jennifer Rothman, Long Island CVB & Sports Commission
Billy Russo, Smith River Sports Complex
Debi Schultz, Abilene Convention & Visitors Bureau
Wendy Scott, Great Lakes Bay Regional Convention & Visitors Bureau
Don Staley, Foley Sports Tourism Complex
Dani Timm, Virginia Beach CVB
Josh Todd, Visit Mesa
Marva Wells, High Point Convention and Visitors Bureau

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About the National Association of Sports Commissions

As the only trade association for the sports tourism industry, the National Association of Sports Commissions (NASC) is the most trusted resource for sports commissions, convention and visitors bureaus (CVBs), and sports event owners. The NASC is committed to the success of more than 700 member organizations and 2,000 sports event professionals. Our promise is to deliver quality education, ample networking opportunities and exceptional event management and marketing know-how to our members – sports destinations, sports event owners, and suppliers to the industry – and to protect the integrity of the sports tourism industry.

For more information, visit http://www.sportscommissions.org.

Security Rules Affect All Levels of Sport

September 22, 2014

We’re now entering our second year of the NFL’s “new” bag policy, and after the expected initial hue and cry over the rule change, fans seem to have settled into the new normal.

For those not initiated, the policy bans anything other than bags that are clear plastic, vinyl or PVC and do not exceed 12” x 6” x 12,” or one-gallon clear plastic freezer bag (Ziploc bag or similar).

Small clutch bags, approximately the size of a hand, with or without a handle or strap can be taken into the stadium with one of the clear plastic bag options.

Prohibited items include, but are not limited to: Purses larger than a clutch bag, coolers, briefcases, backpacks, fanny packs, cinch bags, seat cushions, luggage of any kind, computer bags and camera bags or any bag larger than the permissible size.

Now, Major League Baseball is also testing a tighter security entrance at the end of this season, setting up airport-like checkpoints at the entry. That will be the norm for all clubs in 2015.

College football stadiums also are beginning to follow the NFL model banning bags and oversized purses and backpacks of any kind and making sure everyone has a ticket.  And frankly, in this age of incidents at sports venues, very few people complain about the changes.

How does this impact your own event or venue? When you’re dealing with youth sports in particular, you can’t be too careful. But there’s a fine line between security and annoyance. The good news is, most everyone who attends some game, knows the drill and is familiar with purse checks, etc. It’s not like you have to reinvent the wheel.

As the NASC CSEE module this week drills down on security issues and crisis planning, it’s a good reminder to look at your own plans. Talk with your staff, with local security and others to get a sense on how to handle a crisis and how to plan to minimize the chance something can go wrong.

You can’t be too prepared for something you hope will never happen.

 

NFL bag policy

NASC Board of Directors Meets for Summer Retreat

July 22, 2014

Membership services and professional development were two of the main topics covered at the 2014 National Association of Sports Commissions Board of Directors Summer Retreat, held July 16-18 at the National Collegiate Athletic Association’s office in downtown Indianapolis.

The meeting is the yearly opportunity for the Board to discuss topics that affect the long-term growth and viability of the NASC, and how NASC can best serve its members.

“We see the summer retreat as a great way to proactively look at the issues facing the NASC and its member organizations,” said Kevin Smith, CSEE, director of the St. Petersburg/ Clearwater Sports Commission and the chair of the Board of Directors. “We use this time to discuss some of the ways we can help our members be even more productive.”

Topics during the retreat included CSEE and professional development for members, Association meetings and events, and new membership services.

The Board also heard from Mark Lewis, executive vice president for championships and alliances of the NCAA, on the changing environment of college sports.

“These topics affect how our membership does business in the competitive sports tourism industry,” said Greg Ayers, CSEE, president and CEO of Discover Kalamazoo and Vice Chair/Chair-Elect of the Board. “The Board wants to find new ways, from education to networking, to help our members establish themselves as leaders in this field.”

The next professional development opportunity for members is the CSEE Fall Module and Market Segment Meetings, co-located with the USOC Olympic Sportslink at the Hilton Chicago on Monday, September 22 and Tuesday, September 23. For information and registration, visit http://sportscommissions.org/MarketSegmentMeetings.

Jackie Reau
Game Day Communications
700 West Pete Rose Way
Cincinnati, Ohio 45203

(513) 929-4263, office
(513) 708-5822, mobile
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jreau@gamedaypr.com
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NASC Playbook – December 2013 Edition Available Now

December 30, 2013
The latest edition of the NASC Playbook is available now.Image
Inside this issue:
  • 2013 Year in Review
  • CSEE/Market Segment Meeting Recap
  • 2014 Board Nominations
  • 2014 Member Awards
  • 22nd annual NASC Sports Event Symposium Preview
The NASC Playbook was created to feature members’ success stories and share industry best practices among the membership.  If your organization has a story to share and would like to be interviewed for a future article, contact Elizabeth Young, Director of Membership and Marketing.
Read the Playbook now.

Seventeen graduate from the NASC’s Certified Sports Event Executive programNA

April 24, 2013

At this year’s National Association of Sports Commissions Symposium held in Louisville, the latest class from the Certified Sports Event Executive (CSEE) program graduated.

The Certified Sports Event Executive Program is a certification program open only to NASC members. Since its inception, the NASC has been dedicated to raising the standards of professionalism in the industry. The NASC Staff and Professional Development Committee assist presenters in preparing sessions and case studies to ensure that the needs and concerns of the sports event industry are addressed.

The most recent graduating class of 17 includes:

  • Karin Aaron, Visit Loudoun
  • Ariana Andis Klein, US Lacrosse
  • Lindsay Arellano, Rockford Area Convention & Visitors Bureau
  • Anna Barlow Cumming, Forsyth County Chamber of Commerce
  • Jim Dietz, Columbus Indiana Visitors Center
  • Josh Dill, Visit Lubbock Inc.
  • Roy Edmondson, Team San Jose
  • Karen Hubbs, Johnson City Convention & Visitors Bureau
  • Carolyn Lee, GWN Dragon Boat
  • Mona Murphy, Flint-Genesee Regional Convention & Visitors Bureau
  • Dave Patrone, Kentucky Exposition Center/International Convention Center
  • Dave Plevich, Greater Morgantown Convention & Visitors Bureau
  • Erik Sabato, Wyndham Hotel Group
  • Darien Schaefer, Wausau/Central Wisconsin Sports Authority
  • Justin Stine, Overland Park Sports Alliance
  • Kim Strable, Greensboro Sports Commission
  • Jason Williams, Butler County Visitors Bureau

NASC Sports Legacy Fund

January 31, 2013

The 2013 NASC Sports Symposium is around the corner and I hope everybody is getting ready for this event and all the events of your own upcoming this spring. I would like to have everyone just take a quick minute and try to get involved in a worthy cause and take the opportunity to showcase your area and events! After 2012 Hartford, I was looking to get more involved in NASC and contacted the national office and showed my interest in the Sport Legacy Committee and am very excited in our committee’s goals for this year’s symposium.

“Run. Louisville, Run” is the 2013 Beneficiary for the Sports Legacy fund. This program challenges youth ages 12-18, to train and complete the Triple crown of racing , a 10- mile race held in the Spring. This is a great opportunity for every member to get involved in this cause but more important to “show-off” something special or unique about your city, event or region.

Our committee is looking for you to donate an item or items from your city or event that best represents your area and can show all the other members what you’re doing for today’s sporting events around the country. If unable to donate, please pass the world around to all your colleagues about bidding on items at this year’s symposium or purchasing raffle tickets to win other great prizes.

I really think NASC and all its doing for our membership and the entire sports world is moving in the right direction and I hope you will consider donating to NASC Sports Legacy Fund. Thank you for giving me the opportunity to reach out to the membership and I look forward to seeing you in Louisville.

JIM STEELE, South Sioux City NE CVB